The Future of Industrial IoT Starts With the Network
Richard Rogers, CEO of INS | January 2, 2026
When people talk about digital transformation or connected operations, most of the attention goes to applications, automation, or analytics. But none of those components work without a reliable network supporting them. Connectivity is what keeps an operation running. It enables communication, data flow, and the tools companies depend on every day.
A common misconception is that industrial networking applies only to rugged environments like refineries or large plants. In reality, the term has more to do with how critical the network is to the business. A retail store that loses network access cannot process transactions. A service provider cannot deliver work without connecting people and equipment. These situations may not look industrial, but they rely on critical networks all the same.
In the interview that informed this piece, I talked about how businesses that might not appear industrial still depend on connectivity in the same way, including retail environments where downtime directly impacts revenue.
Industrial IoT Is Bigger Than One Industry
When organizations reach out to INS, they are usually working through operational challenges. Some are expanding production. Others are adding automation or improving visibility into their systems. All of them depend on stable connectivity.
These challenges appear across many sectors:
- Manufacturing
- Retail and distribution
- Energy and renewables
- Field services
- Transportation
Any market where uptime affects revenue
What makes a network “industrial” is its importance to the operation, not the type of building it sits in.

A Clear Focus on Connectivity
Many technology providers offer networking as part of a larger collection of services. INS approaches it differently. Networking is the center of our business. Our work covers enterprise wireless, industrial infrastructure, OT and IT communication, remote data collection, and edge-to-cloud connectivity.
Because our team works across these environments every day, we support both traditional industrial sites and organizations which are becoming more connected over time. Most companies in this space do many other things, and networking is not always their core expertise. This is where INS delivers value. We are built around communications and the systems relying on them.
Solving Real Problems, Not Just Shipping Products
One of INS’s strongest examples of long-term impact began with a customer experiencing network failures that were shutting down production multiple times per day. Their demand was increasing, but their infrastructure could not support the growth. Our team assessed the existing system, identified the issues, and stabilized the network. That project grew into a partnership that expanded across multiple facilities in several parts of the world.
This is the pattern we aim for. Customers may first come to us because they need the right product at the right time, but the deeper value shows up when we help design solutions, improve performance, and support growth over many years.
Partnership Sets the Tone
The strongest customer relationships share similar qualities. Communication is open. INS engineering and support teams have the flexibility to problem-solve effectively. And both sides work together as goals evolve.
We often hear feedback about team members who stayed late to ship critical equipment, solved a difficult technical issue, or helped stabilize a system under a tight deadline. These moments reflect the type of partnership we work to build.
The goal is straightforward: show up consistently, support the customer’s operation, and remain a reliable part of their process.

What’s Next for Industrial IoT
Over the next several years, industrial IoT will continue to grow as companies collect more data from sensors, machines, remote assets, and software platforms. Organizations want deeper analytics and better visibility. To do that, they need dependable networks capable of moving data where it needs to go.
Connectivity will play a major role in supporting:
- Autonomous vehicles and robotics
- More sensors and edge devices
- Remote operations in energy and utilities
- Smart manufacturing and advanced automation
- Cloud and edge computing environments
INS is preparing for this shift by investing in wireless infrastructure, expanding services for customers with limited staff, and strengthening partnerships with technology providers. Our goal is to help organizations implement modern systems without adding unnecessary complexity.
Advice for Companies Modernizing Their Networks
For teams planning to modernize their connectivity, the most important step is defining the outcome. Understand the current state of the network and identify the gaps. Many organizations rush into technology decisions without assessing where they stand. Taking time to evaluate the environment upfront leads to better results and a faster return on investment.
INS’s role is to help customers understand their options, design solutions that fit their goals, and support them as their operations evolve.
A Final Thought
![]() |
If there is one thing worth remembering about INS, it is that we aim to be a partner. We bring networking expertise, but many solutions also involve other technologies and providers. Strong outcomes are a result of working collaboratively, building trust, and staying focused on reliability. That approach is what INS has built its reputation on, and it continues to guide us as industrial IoT grows and changes. |
